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startups

From co-founder relationships to pivoting, we've got you covered. Our Startups series is your go-to resource for everything startup-related, whether you're just starting or on the fast track to success.

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How to Get Your First Customers So Your Company Doesn’t Die

Our company almost died in 2015. Most B2B companies with good products struggle because they don’t find predictable, scalable methods of acquiring customers. If you’re exploring a sales-driven acquisition strategy, here’s how to test, validate, and scale your engine. Because death sucks.

How to Get Your First Customers So Your Company Doesn’t Die
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So You Wanna Advise Startups? Here’s How to Do More Good Than Harm.

The advisory relationship is one of the most helpful and misunderstood relationships in the startup world. Here’s how to get involved if you’re a domain expert and a mensch and why to stay the fuck away from founders if you’re not.

So You Wanna Advise Startups?  Here’s How to Do  More Good Than Harm.
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How to find great advisors for your startup (and avoid the shit ones)

The advisory relationship is one of the most helpful and misunderstood relationships in the startup world. Here’s my personal take on how to get the best out of an advisory relationship from either side.

How to find great advisors for your startup (and avoid the shit ones)
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Why I’ve Decided to Start Coaching Startup Leaders

I spent 7 years running my last venture-backed startup. I don’t know if I would have survived without the help of the leadership coaches who came alongside me and helped me transform the way I understood the role of a leader. The work changed me as a person, as

Why I’ve Decided to Start Coaching Startup Leaders
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Why I Might Never Start Another Company

As I’ve begun to look into the abyss of what might be next, I am realizing there is no way to find my way to a real answer of the work that is mine to do without casting off this identity and these assumptions.

Why I Might Never Start Another Company
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The Hardest and Most Important Change You Can Make as a CEO

Tears rolled down my face. I walked down Sandhill Road next to the famous venture capitalist who only days earlier had handed me a generous term sheet. Now, I was telling her my life was falling apart and explaining why she’d likely want to pull the term sheet and work with someone else.

The Hardest and Most Important Change You Can Make as a CEO